Role: Writer/Art & Creative Director
Agency: HMX

In 2025, I directed two videos for Lenovo LOQ, combining live action with CGI to create a bold, high-energy vision that showcased the performance and design of the 15” and 17” models. I also remixed a track from the Artlist library to better fit the tone and rhythm of the edits - the original just didn’t hit the mark for what I had in mind. Loads of fun on set, and an even better time collaborating with an incredible team of designers and editors on the CGI.

Enjoy!